Event Cinemas

Event Cinemas have pioneered the trend towards tastier, gourmet food options that has become an integral part of the contemporary movie experience.

Knowing the importance of having an engaging and dynamic selling environment to compliment this trend, Event Cinemas enlisted us to revitalise their food presentation and develop a flexible and dynamic digital menu board system.

Through the development of a multi-layered format, we were able to clearly communicate the numerous food options, with the best selling products presented in a video format to increase their appeal.

In the spirit of the movie experience, we developed a three-dimensional character to draw attention to the price of the product in a lighthearted way, while ensuring the menu was positioned as premium.

To this day, Event Cinemas are the industry leaders for gourmet food options, with our dynamic and engaging presentation continuing to attract moviegoers and drive sales.

The Solution

Creative Ideation

We create big retail communications ideas, based on deep insight led strategy that drives your growth metrics.

Think

• Insight led communication inspires our creative team to develop campaigns to drive your business growth

• Ideas and creative routes that bring your brand to life across your digital signage network

• With hundreds of campaigns worth of experience, our complete in-house digital studio can give you a competitive advantage

Strategy

We develop winning moves so you can stay ahead of the pack.

Think

• Reviewing your retail network to help you prepare for the future

• Choosing which areas to strategically focus resources

• Winning in-store technology and communication strategies

• Executing strategy with discipline and clear success metrics

Content Production

We create engaging and inspiring content that sells your brand offers, enhances the customer experience and ultimately sells more.

Act

• Full scale in-house creative studio that specialises in digital signage communication

• Animators and programmers that turn static content into engaging content

• Curation and/or customisation of your existing content to influence at each touchpoint of the customer journey

• New content created to specifically maximise ROI of your digital signage network