Why Digitise Your Store With Digital Signage?

Everybody wants more store traffic and the flexibility to change marketing messages on the fly.  With the cost of digital signage and retail analytics technology becoming affordable for every retailer, it’s the new competitive advantage to win over shoppers.  RetailMotions unique content systems use smart analytics-driven digital signage to attract, engage and influence shoppers to drive your store sales.
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Retail Digital Signage Systems & Solutions Australia

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Our Approach

RetailMotion is a different type of in-store communications agency.  RetailMotion is a focused digital signage and analytics planning, construction and deployment business that specialises in creative content that brings your network to life.  We leverage the power of retail analytics to unlock insight into shopper behaviour and use it to develop bigger and better campaigns to drive sales.  We provide complete end-to-end solutions from an initial blueprint to the ongoing technical and customer support services required to ensure everything runs like clockwork, from start to finish.

Offers & Services

Think

Act

Review

Think

RetailMotion harness the power of big data, strategic thinking, and the latest screen and content management systems technologies to deliver superior brand and customer experiences at the right time, every time.

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Act

RetailMotion creates and executes content plans that inspire, engage and influence customers while they are in store, where up to 70% of decisions are made.

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Review

We gather big shopper data through the latest in-store sensors and 3D stereo cameras to create strategic dashboards that enable managers to develop action plans and report on the performance of their store networks.

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Store Analytics

We uncover shopper insight using sensors, sophisticated software and smart data analysis to develop strategic action plans.

Think

• Project scoping to understand your business challenges

• Planning to make complex projects simple

• Customer Journey mapping for optimal technology positioning

• Key metrics that are customised for your store network

• Management dashboards that drive continuous improvement

Strategy

We develop winning moves so you can stay ahead of the pack.

Think

• Reviewing your retail network to help you prepare for the future

• Choosing which areas to strategically focus resources

• Winning in-store technology and communication strategies

• Executing strategy with discipline and clear success metrics

Creative Ideation

We create big retail communications ideas, based on deep insight led strategy that drives your growth metrics.

Think

• Insight led communication inspires our creative team to develop campaigns to drive your business growth

• Ideas and creative routes that bring your brand to life across your digital signage network

• With hundreds of campaigns worth of experience, our complete in-house digital studio can give you a competitive advantage

Technology Procurement

We source, negotiate and purchase for success, so you can focus on delivering business value.

Act

• Experts that deliver long term value on the latest retail technologies

• Teams that negotiate the best deals for the specified technology requirements

• Support and co-ordination of the delivery and terms of sale on technology equipment

Content Management Systems

We deliver content to the right device, location and time, every time using best in class software solutions and centralised management.

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• Digital signage platforms, networked on-site and web based media players on central server applications

• Networks organised by location, shared geographies, customer attributes and more

• Design layouts, place content and campaign distribution through single or multi-channel media players

• Content scheduling and day-parting with drag and drop functionality

Content Production

We create engaging and inspiring content that sells your brand offers, enhances the customer experience and ultimately sells more.

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• Full scale in-house creative studio that specialises in digital signage communication

• Animators and programmers that turn static content into engaging content

• Curation and/or customisation of your existing content to influence at each touchpoint of the customer journey

• New content created to specifically maximise ROI of your digital signage network

Scheduling & Campaign Management

We create and schedule in-store media programs that deliver you a complete easy to understand plan.

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• Simple to very complex campaigns deliver the right message to the right device at the right time

• Pictorial media schedules so you know exactly what is happening in your digital signage network

• Schedules designed for easy stakeholder engagement from SMB to Enterprise level organisations

• Scheduling to reflect changes in local, competitive environments

Installation

We plan with precision & implement for success so you have complete peace of mind that your network will be operational on time, every time.

Act

• Briefing processes that capture all the right information, contacts and experience required to get the job done smoothly

• Site visits to ensure both costs and timelines can be estimated with certainty to keep the project on track

• Complete installation reporting documents with pictures and approvals for complete visibility

Integration

We embed solutions into your infrastructure, by working hand-in-hand with IT and other functions to deliver results.

Act

• Assessment of the proposed solutions, compatibility with different hardware, operating and security systems

• Expertise in creating integrated and stand alone digital signage and in store analytics solutions

• Network or cloud based hosting and integration services

Project Management

We ensure everything runs to plan, and the solution is on brief, on time and on budget.

Act

• Project scoping to ensure all elements are captured and agreed ahead of execution for complete confidence

• Preparation of both topline and detailed project documents including tools and methods to help keep project teams on track

• Reporting against timelines, budgets and resources to help managers deliver certainty to key stakeholders

Store Analytics

We uncover shopper behaviour using sensors, sophisticated software and smart data analysis to develop strategic action plans that drive store growth.

Review

• Briefing, to thoroughly understand your store network’s, business challenges

• Project planning that provides visibility and certainty throughout the project

• Site discovery to understand traffic flows to optimise in-store technology positioning

• Key metrics that are customised for your store network to maximise actionable data

• Management and store dashboards with benchmarking to drive continuous improvement

Workshop

We help create team alignment that energises projects, by facilitating, participating and hosting workshops that deliver results.

Review

• Host project teams on site in a neutral environment to align thinking and focus on key challenges and objectives

• Collaborative team brainstorming and ideation sessions that stimulate out-of-the-box thinking

• Full workshop outputs that are aligned and ready for execution

Tech & Customer Support

We work around the clock, assessing, addressing, and implementing escalation procedures to keep your in-store digital solutions operational.

Review

• Integrated help and technical support hotline services to resolve infrastructure & content problems in real time

• Escalation procedures and tailored service level agreements to meet your specific business requirements

• Monitoring of hardware operation with on-site service and swap out

• Complete logging, tracking and reporting of events on a periodic and ad hoc basis

Reporting

We present findings that turn insight into action, so you can deliver your business objectives.

Review

• Reports that provide clarity and benchmarking to enable continuous improvement

• Dashboards designed for managers who need data at their fingermarks

• Presentations that are prescriptive with clear action planning to help drive growth

Work at a Glance