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Digital Signage >

Digital Signage Media Planning & Scheduling

Digital Signage >

Digital Signage Media Planning & Scheduling

“Proper planning and preparation prevents poor performance”
– Stephen Keague

RetailMotion has extensive experience with planning and scheduling content for digital signage solutions Australia wide, removing the hassle and complexities you may face with your network of screens. Our complete, easy to understand media plans and schematics are based on customer behaviour research that provides a guide on how to display rich content to your customers across multiple locations, times, and screens. Your content is then scheduled with real-life customer scenarios and in-store points of engagement in mind to strengthen the impact of your message and maximise the return on investment.

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Planning for your Digital Signage solution

When it comes time for media planning, it is important that your content reflects the objectives you set out for your business during the initial strategy. Digital display screens without a content strategy lack direction and relevancy and therefore will not achieve maximum results for your business.

We have specialists that listen and work with you, putting together a plan that delivers the right message, to the right device, at the right time that is measurable. We then create pictorial media plans that are simple to understand so that you and your peers can visualise the entire schedule at a glance.

Our rigorous media planning process minimises problems with your digital signage display so that you can remain focused on improving in-store customer experience, building brand awareness, and increasing sales.

Content scheduling for your Digital Signage solution

Timing is everything when it comes to attracting and engaging your customers with your digital display content. Scheduling your content into dayparts means that your customers are more likely to be in the right frame of mind to receive the message you are sending them. This is very useful for showing time-bound offers, such as a lunch deal on digital menu boards or new product promotion on window display digital advertising screens.

We can modify your content schedule in real-time to reflect changes in local competitive environments ensuring your messaging remains accurate and relevant. Our vast experience in scheduling and managing digital signage Australia wide across single or multiple screens means you can trust that we optimise your content for any situation your business experiences.

At RetailMotion, we work with small to medium businesses, helping them to grow using the power of digital signage technology.

A polygon style illustration displaying a female writing notes on a notepad and using a laptop on a desk, behind her is a representation of a calendar, representing the RetailMotion digital signage sub-service of media planning and scheduling.

Discover our other Digital Signage services

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Consulting

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Strategy

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System Design

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Equipment Procurement

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Install, Integrate, Commission

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Content Management System Software

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Creative Services

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Media Planning & Scheduling

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Technical & Customer Support

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Maintenance

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