ASICS is one of the world’s leading footwear and sports apparel brands who pride themselves on being at the forefront of technological innovation. Everything they produce from sports shoes to the in-store customer experience ASICS leverages the best in class technologies.

With an expanding footprint of dedicated ASICS stores around the country, it was imperative that their new flagship site in Brisbane created a unique customer experience. By installing and integrating their own in-store media network with a 9 screen video wall and a multi-zone screen integrated with the in-store music system RetailMotion have provided ASICS with a point of difference in the intensely competitive athletic sportswear industry.

ASICS challenged RetailMotion to leverage their world-class creative content and adapt it to suit the newly created in-store environment in a way that not only attracted customer attention but engaged them with ASICS latest footwear and sportswear technology.

Thanks to precise project management, coordinating with multiple parties and extreme timelines, the ASICS store was up and running within 4 weeks of receiving the brief, captivating customers with a state of the art video wall that is integrated with the in-store sound system, and a large promotional screen near the entrance.

This has ensured ASICS not only engage customers and potential customers as they walk past the storefront and browse their store but further enhances their standing as the innovation leaders in the athletic footwear industry.

The Solution

Content Management Systems

We deliver content to the right device, location and time, every time using best in class software solutions and centralised management.


• Digital signage platforms, networked on-site and web based media players on central server applications

• Networks organised by location, shared geographies, customer attributes and more

• Design layouts, place content and campaign distribution through single or multi-channel media players

• Content scheduling and day-parting with drag and drop functionality


We plan with precision & implement for success so you have complete peace of mind that your network will be operational on time, every time.


• Briefing processes that capture all the right information, contacts and experience required to get the job done smoothly

• Site visits to ensure both costs and timelines can be estimated with certainty to keep the project on track

• Complete installation reporting documents with pictures and approvals for complete visibility


We embed solutions into your infrastructure, by working hand-in-hand with IT and other functions to deliver results.


• Assessment of the proposed solutions, compatibility with different hardware, operating and security systems

• Expertise in creating integrated and stand alone digital signage and in store analytics solutions

• Network or cloud based hosting and integration services

Project Management

We ensure everything runs to plan, and the solution is on brief, on time and on budget.


• Project scoping to ensure all elements are captured and agreed ahead of execution for complete confidence

• Preparation of both topline and detailed project documents including tools and methods to help keep project teams on track

• Reporting against timelines, budgets and resources to help managers deliver certainty to key stakeholders

Scheduling & Campaign Management

We create and schedule in-store media programs that deliver you a complete easy to understand plan.


• Simple to very complex campaigns deliver the right message to the right device at the right time

• Pictorial media schedules so you know exactly what is happening in your digital signage network

• Schedules designed for easy stakeholder engagement from SMB to Enterprise level organisations

• Scheduling to reflect changes in local, competitive environments

Technology Procurement

We source, negotiate and purchase for success, so you can focus on delivering business value.


• Experts that deliver long term value on the latest retail technologies

• Teams that negotiate the best deals for the specified technology requirements

• Support and co-ordination of the delivery and terms of sale on technology equipment