Event Cinemas have pioneered the trend towards tastier, gourmet food options that has become an integral part of the contemporary movie experience.
Knowing the importance of having an engaging and dynamic selling environment to compliment this trend, Event Cinemas enlisted us to revitalise their food presentation and develop a flexible and dynamic digital menu board system.
Through the development of a multi-layered format, we were able to clearly communicate the numerous food options, with the best selling products presented in a video format to increase their appeal.
In the spirit of the movie experience, we developed a three-dimensional character to draw attention to the price of the product in a lighthearted way, while ensuring the menu was positioned as premium.
To this day, Event Cinemas are the industry leaders for gourmet food options, with our dynamic and engaging presentation continuing to attract moviegoers and drive sales.