Analytics System Design
“The whole is more than the sum of its parts”
After the strategic framework for your analytics solution has been created, we develop a blueprint that brings the idea into its tangible form. System design allows you to see all the components required for your solution to be brought to life and become operational. RetailMotion demonstrates how the different parts work cohesively to produce a unified, seamless retail analytics system that delivers value to your business.
The best Analytics solution for your business
When it comes to system design, one size does not fit all. Each store serves a different purpose, and therefore the design of the analytics solution will need to differ to match its needs. Whether you are looking to monitor your foot traffic analytics, enhance your store layout or gain a deeper understanding of who your customers are, we create a map that reflects the brief outlining all the pieces required to achieve maximum results.
Configuration is key for System Design
One of the most critical components of the analytics system design is the configuration of the sensors. The sensors must be smart enough to distinguish between different kinds of people and objects. If not configured correctly there is a chance for error such as miscounting including;
- Objects including tables, poles, mannequins etc. being incorrectly counted as people
- Two people walking in unison with one another being miscounted as one person
- A parent holding a child
- A person entering and leaving the store multiple times in quick succession
- A person entering a store with a shopping trolley may be double-counted
RetailMotion ensures that your retail analytics solution is configured correctly to minimise the chance of error and give you the most accurate results possible so that you can make informed business decisions.
Make more informed business decisions
We have experience supplying analytics solutions Australia wide, and we believe that collaboration during system design is important so that you have an understanding of how you are addressing your business challenge. The blueprint illustrates how the hardware, software and network pieces integrate to create the perfect solution for your business, giving you power when making current and future decisions.
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